Session on Idea Validation & Customer Persona for IDEATE COHORT 2023

The session on Idea Validation & Customer Persona was taken by Mr. Jitendra Rajaram and was organized by AIC-RNTU Foundation for the participating Idea stage startups of Ideate Cohort 2023.The session started with comprehension of Idea Validation, Mr. Jitendra Rajaram explained how Idea Validation is the process of testing a business concept to determine if it has market demand and is feasible before investing resource.Next, He explained the process which Typically involves conducting research, surveys and other method to gather feedback from potential customers or target audience. The feedback is used to refine the Idea to make necessary adjustments, and decide whether to proceed with the idea or pivot to a different concept.Mr. Rajaram stated that Business should fit in 24/7 life cycle of the target audience and concluded with the quote Nothing is stronger than

Date and Venue: 2023-11-03 - Zoom meeting

Objectives in Brief: To assess the viability and potential of a concept or innovation

Key Speaker: Session on Idea Validation & Customer Persona by Mr. Jitendra Rajaram , Director at Undercurrent Media Research Foundation

Organizers/Co-Organizers: AIC-RNTU Foundation